Skip to main content

Medium Tapes, 1959-1975

 Item — Box: 2, Carton: 1

Scope and Contents

From the Collection:

This collection consists of materials from all aspect’s operations of the Royal Crown Cola Company. This includes company histories, publicity photographs, marketing and advertising, brand packets, and internal newsletters and correspondence. Brands owned by the R.C. Cola Company included RC, Chero-Cola, Diet Rite, Nehi, Ginger Ale, Gatorade, and Snaple. The collection is organized into the following series:

Series 1 - Operations This series includes cooler, equipment, recipes, catalog pages, correspondence, bottlers,taste-tests, handbooks for personnel, and company periodicals

Series 2 - Financial Records This series includes Annual reports and the buying/selling of stock shares Series 3 - Marketing and Advertising

Series 4 - Photographs

Series 5 - History and Achievements This series contains published and unpublished histories of Nehi and Royal Crown Cola Company. Included in this series is information produced and collected for a RC Cola Museum in Columbus. Series 6 - Media

Series 7 - Artifacts

Dates

  • Creation: 1959-1975

Extent

From the Collection: 20 Linear Feet

Language of Materials

From the Collection: English

Processing Information

Music for Commercials in 60 sec and 20 sec spots, 1959 New RC Theme, Spring 1960 RC Cola and Diet Rite Promotion, Miss Universe Pageant, October 26, 1965 RC Radio 60 sec. Spots produced by Lep Burnett, February 4, 1975

Repository Details

Part of the Columbus State University Archives and Special Collections Repository

Contact:
4225 University Ave
Columbus Georgia 31907 United States